Search Engine Optimization

This Search Engine Optimization Training course introduces the principles of organic search and explains how to implement SEO techniques to achieve a high ranking website placement in search engine results on Google, Yahoo, Bing and other search engines. Search Engine Optimization Training delivers a clear understanding of how to implement an excellent Search Engine Optimization strategy for directing more traffic to websites.

• Course Content What is SEO Why Do You Need SEO? The Current SEO Landscape How People Search? Overview of Keywords Making Your Website Search Engine Friendly – Using Meta Tags Google Webmaster Central Developments Linking Strategies Innovative Techniques for Building Inbound links Video Optimization Overview of Terminology Optimizing Your Website Creating Content Developing a Link Strategy Top 10 SEO Tips. What Not To Do. How to Use Blogging as an SEO Tool The Importance of Hosting Localization and Getting Found in Local Search Staying Out of Trouble with Search Engines